Introduction
With regards to the definition of
competitive advantage in airline industry,
Holloway (2002) claims that it is the ability
of Airline Company to earn a larger surplus
between unit revenues and unit cost
compared to the other airlines.
However,
it seems to appear that the competitive
advantage in the aviation industry depends
on city-pair, market which the airlines are
operating. This is because the nature of
airline business is a network service,