Developing the Plan
Davis called Edwards on March 14th to ask him to develop a turnaround plan given
the poor performance of the banner (See Exhibit 8). Davis said that there had been
talk at headquarters of putting Super AM under an EXPO-AM supervisory team
consisting of a District Manager and four EXPO-AM merchandisers. Head office
would take over control of advertising, pricing, and revert to EXPO-AM’s labor
contract. Super AM's two merchandisers would be re-assigned to other positions
within the company.