At Zappos, the online retailer recognized for exceptional customer service, the culture is based on the four-week New Hire training foundation. Over a period of ten days, up to an hour a day is spent teaching and reinforcing Zappos’s Core Values. And all new hires spend two weeks in customer service training with call center employees taking customer calls. Throughout the four weeks of orientation and training, Zappos offers new employees $2,000 to quit if they feel they aren’t a good fit with the company’s culture. Zappos’s founder and CEO, Tony Hsieh, says, “We want to make sure that employees are here for more than just a paycheck. We want employees that believe in our long term vision and want to be part of our culture.