Schweppes Australia has launched an integrated advertising campaign for its fruit juice brand Spring Valley, “Where Spring Comes From”, centred around design by animation studio Psyop. Spring Valley products are promoted in a print advertising campaign with photography by Andreas Smetana and a Facebook page. Adshel bus shelters and street furniture a dressed in the spring theme using flowers and grass and will feature Bluetooth enabled technology, allowing on the spot download of the Spring Fever Elvis track.