Six nations rugby hospitality in a brewery next to Murrayfield Stadium.
It captured the spirit of the rugby audience. Whereas other facilities offered the usual fine dining, this one boasted draught beer,wooden benches,wintery food,rugby celebrities mingling and a party spirit,all on a lower budget.
The packages at the Emirates,Arsenal's home ground,are spectacular,and we wish we could have been involved in the Ryder Cup europe packages.
A few years ago, my sister invited me to a private sponsor's concert in a tiny London venue in the middle of the Wimbledon fortnight,which featured John McEnroe and Pat Cash on guitar, Nick Mason on drums and Chrissie Hynde on vocals. Fantastic food and an unlimited bar made it the perfect event.
4
A one-off interactive experience that money can't buy. An event that gives its audience a real feel of the host brand, combining the adrenaline of sport with the feel-good factor of entertainment and the glamour of the Monaco FI Grand Prix.
We'd love to offer sporting packages with a twist.For example, offering high-profile former sportsmen and women to give clients a coaching session in their chosen sport before the event.
Morning golf at Wentworth with Tigerwood and Seanconer, follwed by a helicopter ride to Le,where Raymond Blanc would oversee a spectacular lunch.