The natural working of the human mind explains why so many people believe in astrology, crystal healing, or homeopathy, despite the lack of evidence that they work. Even trained scientists and academics aren’t immune to these problems and are often guilty of confirmation bias or the use of selective evidence.
Information literacy in a strong sense is deeply unnatural, and yet we task ourselves with teaching it. Sometimes we might feel bad for not accomplishing more, but given the workings of the human mind, when it comes to teaching information literacy, it’s amazing if we accomplish anything at all.