Following UPA’s lead in illustration-and graphic-
based animation. American designer Saul Bass started producing work for live-action feature films to give them an aspect of high style. In 1955,The Man with the Golden Arm’s title s are delivered within a mini narrative, almost transforming the titles sequence into a super stylish short film in its own right.
The impact of his work on The Man with the
Golden Arm ensured that Saul Bass went on to create
many more famous title sequences such as Around the World in Eighty Days, Vertigo, and Psycho