An architect builds his or her network the same way that an individual looks for new friends. Potentially beneficial contacts can be found in social situations—industry events, parties, and even on projects—or anywhere there are people with whom an individual feels a natural connection and where there is the possibility of a mutually beneficial relationship. What each side offers the other can be almost anything: industry information, connections, a good laugh, knowledge of the local community, gossip. All that is important is that the friendship is real and that each party has something to
offer the other.