1.Business slander---when an unfair and untrue oral statement is made about a competitor, the statement becomes actionable when it is communicated to a third party and can be interpreted as damaging the competitor’s to a the Personal reputation of an individual in that business.
2. Business libel when an unfair and untrue statement about a competitor is made in writing usually a letter,sales literature,advertisement, or company brochure), the statement becomes actionable when it is communicated to a third party and can be interpreted as damaging the competitors’ reputation or the personal reputation of an individual in that business.
3.Product disparagement---false or deceptive comparisons or distorted claims are made concerning a competitor’s product,services, or property.
4.Unfair competition--- injury to a competitor can result from the false advertising of one’s own product, misrepresentation of the qualities or characteristics of the product, or related unfair or deceptive trade practices.