A typical American workplace used to be summarized in one word: cubicles. The need for both collaboration and focused individual work, combined with the freedom of mobile technology, has led to radically new ways of working. The physical workplace has to keep pace and even lead to new behaviors. A key principle is to offer a palette of places for workers to choose from that support both “I” and "we"work - that can be either owned by individuals or shared by many - allowing workers to toggle back and forth between modes of work.