THEN WHY IS HE SUCH A BIG DEAL?
Ash Williams was the only survivor of a supernatural event that took place in a cabin in the woods in 1981. He, two of his friends, his girlfriend, and sister were all vacationing in the remote cabin for a weekend. They accidentally played a recording of an ancient Sumerian text called the Naturom Demonto (or the Necronomicon Ex Mortis that brought undead spirits upon them. Ash barely survived.
Ironically, it’s Ash’s lack of special skills or smarts that endear him to audiences. He blusters through these events and has adapted into the reluctant hero he is today.