In your forecasts you have included Hello Kitty (see attached). Unfortunately, we currently do not have the license for Thailand. As you know, we previously had the license but this expired at the end of September. When we renewed the Hello Kitty agreement, I requested our licensing department not include Thailand yet since we did not have a distributor at the time. We can certainly have Thailand added now; however, Sanrio will request us to confirm our first and second year forecasts by SKU. Usually, I could estimate this based on previous sales. However, in your forecasts you have only included Hello Kitty for shipment in October which suggests to me that your plan is to only sell this during the festive season. Your forecasts are as follows:
90g Hello Kitty Bag: 80 cases
125g Hello Kitty Gift Box: 40 cases
55g Hello Kitty Tin: 40 cases
Obviously, since your plan is to only order Hello Kitty in October, quantities are not very big. My worry is that Sanrio probably will not agree to grant us the license based on such low quantities. When Sino Pacific used to distribute for us they also only purchased the 125g Gift Box and 55g Tin in October; however, they used to purchase the 90g bag all year round. Because of this total quantities were sufficient for Sanrio to grant us the license. I would, therefore, like to check with you regarding what you would like us to do. Do you want to drop the Hello Kitty range? Or do you want us to obtain the license? If you want us to obtain the license then would it be possible for you to sell the 90g bag year-round? My assumption is that if you were to do so your yearly sales would probably be about 630 cases. Combined with 125g gift box and 55g tin, we might be able to obtain the license.
Can you please let me know?