cross-cultural training is, of course , much more than language training. It should provide an appreciation of the new culture, including details of its history and folklore,economy ,politics (both internal and its relations with the United States) religion, social climate, and business practices. It is easy to recognize that religion is highly important in daily life in the Middle East,but knowledge of the region's history and an understanding of the specific practices and beliefs is important to avoid in advertantly insulting business associates or social contacts