Motivation
• Taiwan's flip-flops on sales statistics ~ HAVAIANAS about four hundred thousand pairs, FITFLOP about one hundred thousand pairs,
Wave3 about one hundred thousand pairs, ZABWAY around thirty pairs, plus other sports and casual shoes for men and women brand,
annual sales of at least one more than one million pairs, and deprecated rate, market demand continued. Flip
drag because the popular foreign brands and lifestyle Taiwan import, export sales will be the focus of the project.
• emphasis on individual style of personalized products increased emphasis on individuality jewelry accessories become an important performance
one way to brand sports shoes, for example, with the prevalence of night run, in addition to the material, adding
a variety of colors and patterns become mainstream.
• Currently flip-flops with plastic + screen printing or small accessories mainly, all kinds of leather as the secondary; even when the
material to digital printing, saturation gradients or as effective as fabric.
• Taiwan's textile industry is important for the global supply chain, synthetic function (waterproof, smelly, mosquito, etc.) cloth
more second to none; footwear design center also provides services for the brand in Taiwan as a base.
• to create a fabric-based, supplemented by the new style shoe products into the market, providing a different option
selection.
• Follow-up to import other goods items, such as after rain parasol style landscaping, raincoats, boots or gloves
, in order to reshape the traditional fashion style goods.