Mass media in the current has changed from the past because it has the advanced technology to replace the old mass communication, but the old media did not disappear from the cycle of mass media. Although the globalization of media will become new and is becoming popular. There is a media communication for both high speed Internet, Smart TV, Digital television, as well as the SOCIAL TV, which has become the most innovative in this time. Mass media organizations in many countries have adapted the concepts and processes to keep pace with emerging technology.