1. (Marketing. Segmentation) geographical factor is focusing on the city man,demographic factors is focused on people who are 18 years of age or more as those who will began working the psychological factor is the focus on the lifestyle of the people who have a love of herbs.
2. (Marketing. Targeting) original focus group of users from the focus groups to prevent oral diseases by commonly used herbs to group clients with the age of 18 up from the original value customer focused child aged 25 years.
3. (Marketing. Positioning) product positioning of toothpaste market always talking about the main advantage but herbal toothpaste, lotus flowers and double point of sale is a toothpaste made from pure herbal 100%.
STP is analysis tools for customers. Strategy and marketing strategy to penetrate the target customers and market segmentation.
Market Segmentation mean to define and divide the buyer. With similar needs like can market segmentation in several groups. From market segmentation include demographic geography behavioral psychology purchase / consumption.
Market Targeting refers to think the market to enter the operation such as selection of the target. To go to the market consists of many factors.
Market Positioning means defining and Book informativeness or selling point.