2. TERM
The term of this Agreement shall commence on the date of execution of this Agreement (“Commencement Date”) and shall remain in full force and effect until December 31, 2015 (“Expiry Date”) or until terminated by either party upon at least 60 days prior written notice. The rights, duties and obligations of the parties shall continue in full force during or following the period of termination notice until termination, including the ordering and billing of advertising media of which the closing dates occur subsequent to termination.