STEP 4: DEVELOP AN INVENTORY
OF COMMUNICATION RESOURCES
Assess communication resources available in your community by
following these steps:
• Form a group of individuals from your organization or partner
agencies to brainstorm available communication resources.
• Develop a list of communication resources (e.g., media,
interpersonal communication, events).
• Consider these factors for each resource: the contact person
and strength of working relationship, ease of delivering your message
through that resource, cost, strengths and weaknesses of the resource.