Traditionalists Baby Boomers Generation X Generation Y
Outlook Practical Optimistic Skeptical Hopeful
Work Ethic Dedicated Driven Balanced Ambitious
View Of Authority Respectful Love/Hate Unimpressed Relaxed, polite
Leadership By… Hierarchy Consensus Competence Achievement, pulling together
Relationships Self-sacrifice Personal gratification Reluctance to commit Loyal, inclusive
Perspective Civic-minded Team-oriented Self-reliant Civic-minded
Turn-Offs Vulgarity Political incorrectness Clichés, hype Cynicism, condescension
Figure 1: Generational perspectives, Source: Raines & Ewing, 2006