•Nathan is arrogant and insulting; he demeans them by telling them they're wrong and that they know nothing about technology.
•His style might work in a hierarchical setting, but in this highly entrepreneurial, open atmosphere, his behavior did not build productive relationships. No one wanted to help him or correct his impresssion of the students' knowledge, even though they knew he was wrong, because of his abrasive manner.
•Although the assistant knew it was unprofessional to avoid working on Nathan's project, she couldn't stand his bossy and controlling behavior