Case study: “UPS COMPETES GLOBALLY WITH INFORAMTION
TECHNOLOGY”
1. What are the inputs, processing, and the outputs of the UPS’s package
tracking system?
The company’s inputs are: package information, customer signature,
pickup, delivery and timecard data, data location and billing and customer
clearance documentation. And how they process it is by simply transmitting data
into the central network. The driver places the DIAD into the UPS truck’s vehicle
adapter then the package tracking information is then transmitted to UPS’s
network for storage and processing in the main computers. And the output will be
the information can be accessed worldwide to provide proof of delivery to the
customers.
2. What technologies are used?
The technologies that they used are: a device which is called Delivery
information acquisition device (DIAD). UPS’s also uses bar code scanning to
keep track of the shipment. They also handle internet orders, laptop repairs and xray machine installation.
3. How are these technologies related to UPS’s business strategy?
The company’s strategy is to have the best service but in the lowest price.
So by using those technologies in their company, they are confident that they are
having the best service because the technology they use assures them.
4. How do UPS’s systems provide value for the company and its costumers?
Through its automated package tracking system, UPS’s can monitor the
packages throughout the delivery process. Information allows UPS and its
customers to always know where a package is. If the technology were not
available, then UPS would, as it has through most of its history, attempt to
provide that information to its customers, but at higher prices.
5. What would happen if these technologies were not available?
If the technologies were not available the UPS’s business was not able to
track the shipment and if the technologies were not available, it will make the
work of the employees of the UPS’s company harder.