Says Susan Butler, publisher and editor, Macquarie Dictionary: "Over the years people have often asked me 'How does a word get into the dictionary?' I explain that the word has to have some kind of acceptance in the community, an acceptance that seems to come immediately to some new words but is forever denied to others. The rise of phubbing as an original coinage has been a wonderful illustration of the process by which my word becomes your word becomes our word until finally it is a word that belongs to us all.