The founders established a clear practice model for massage which effectively regulated the sensual elements of contact
between therapist and patient. Massage practices were regulated through clearly defined curricula, examinations and the
surveillance of the Society’s members. A biomechanical model of physical rehabilitation was adopted to enable masseuses
to view the body as a machine rather than as a sensual being. Medical patronage of the Society was courted enabling the
Society to prosper amongst competing organisations.