Motivation tells members of the organization what they should believe in, but it does not give a very good account of why they should act on this belief. Why should we care why someone does the right thing as they do it? The answer to this question lies in the fact that motivates are our reasons for acting. For instance, if we take moral attitudes to the beliefs, then these beliefs will depend on the existence of an appropriate desire, if they are to motivate us to action. However some beliefs and some desires are better than others. we must be motivated to uphold, then they must be moral values.