How to Maximize Your
Profits When Shooting
Even top professionals consider how to save money on production costs to
maximize revenue. Here are the top tips to keep your production expenses low.
Rent—don’t buy—certain equipment.
It’s likely that your camera, basic lenses, and flash are things you want to own. But
studio lighting and other equipment can often be rented in a cost-effective way. Top
professionals often rent equipment when the benefits of renting outweigh the cost of
buying, storing, maintaining, and insuring equipment that could be technically obsolete
in just a few years.
Share equipment and studio costs.
If you know other photographers who submit for stock as well, talk to them about sharing
production costs. For example, studio lights can be rented by the week and then shared
among a few individuals. Always remember that whoever signs the rental agreement is
responsible for the equipment in case something is lost, broken, or stolen, so choose
partners who are trustworthy and responsible.
How to Maximize YourProfits When ShootingEven top professionals consider how to save money on production costs tomaximize revenue. Here are the top tips to keep your production expenses low.Rent—don’t buy—certain equipment.It’s likely that your camera, basic lenses, and flash are things you want to own. Butstudio lighting and other equipment can often be rented in a cost-effective way. Topprofessionals often rent equipment when the benefits of renting outweigh the cost ofbuying, storing, maintaining, and insuring equipment that could be technically obsoletein just a few years.Share equipment and studio costs.If you know other photographers who submit for stock as well, talk to them about sharingproduction costs. For example, studio lights can be rented by the week and then sharedamong a few individuals. Always remember that whoever signs the rental agreement isresponsible for the equipment in case something is lost, broken, or stolen, so choosepartners who are trustworthy and responsible.
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