Travel and tourism grows due to strong increase in arrivals in 2012
Arrivals into Bhutan showed strong growth in 2012. Indian tourists remained the key international arrivals, thanks to the number of schedule and charter flights, as well as a good land transportation service, which is frequently used by Indian tourists visiting the country. Non-Indian arrivals in 2012 were driven by Asian countries like Japan and China whilst European tourists from the UK, Germany and France are also significant.
Local operators dominate travel and tourism
Travel and tourism in Bhutan is still occupied by local companies as they are more familiar with the country than foreign companies. Bhutan government has been trying to encourage foreign investment in Bhutan, focusing on attracting foreign investors to open high-end or luxury-style businesses, such as 5-star hotels. The key player in the transportation is the national airline such as Druk Air.