Godiva Chocolatier announces mobile channel expansion
Developed in partnership with Digby, a provider of mobile commerce platform, Godiva Mobile for iPhone allows users to install a Godiva Mobile storefront on their iPhone or iTouch and features an optimized shopping experience as well as additional features, such as integration with their contact list and a secure mobile wallet.
The Godiva Mobile web offering, also part of the Digby mobile commerce platform, allows customers who have a mobile phone with Internet access to shop from Godiva.com in a mobile web optimized experience tailored for their device, Godiva Chocolatier added.