Background : “ANONYMOUS” Shower Gel
Formula : White Tea
Benefits : Soft & Fresh for all skin type
Personality : Glamorous/Alluring/Spirited
Price : Mass product
Tone & Manner : Fashionable & Modern Image
Objective :
1. Create awareness of new product launching
2. Drive trial
Target Group :
Female aged 24-45 years old, Living in BKK and urban, Must be a skincare shopper,
Seeking for soft&fresh from skin cleansing product, Searching product information
online and purchasing at modern trade.
What do we need ?
Art Director : Key Visual or storyboard
Copywriter : Radio spot(In Store) or storyboard
Hakuhodo (Bangkok) Co., Ltd is a leading Japanese Advertising Agency. We are specializing in creating high impact advertising campaign for fast moving consumer goods by integrating every aspect upon key strategic insights and powerful effective creativity into both above and below the line. Due to our expansion, we invite qualified candidates to be a part of our professional team environment as;
Copywriter (Digital)
Qualifications:-
Male/Female, aged 24-28 years
Bachelor’s Degree or higher in Journalism, Arts, or related fields
At least 1 year of direct experience, in advertising is a plus
Knowledge of standard writing practices is necessary in online integration
Fluent in English both spoken and written
Computer Literacy (MS Office suite)
Able to work overtime, as a team and under pressure
Thai nationality only