The population consists of 3 groups: 1) those who provide information on learning about creative economy whereby they are experts in teaching social studies, consisting of staff of teachers and social studies teachers; 2) a learning innovation evaluation group consisting of staff of educational supervisors and teachers who are experts in social studies learning management. 3) a learning innovation trial group consisting of secondary school students. The research samples consists of 3 groups: 1) a group of 15 people who provided information on creative economy learning, selected by purposive sampling; 2) a group of 7 people who evaluated learning innovations, selected by purposive sampling; and 3) a learning innovation trial group including 299 secondary school students, coming up with a total of 321 people, based on simple random sampling.