You will begin to see QR codes appearing in the September issues of our journals in the form of email alert sign up adverts (see above). This will provide a quick and easy way for print readers to register to receive email alerts by simply scanning the QR code and then entering their email address on their Smartphone. Once awareness of this technology has been raised, we will consider linking to other online-only material, including data supplements and educational videos.
Which online content would you like to access when reading a print journal? Let us know – we’d love to hear from you!