Factor analysis identified two independent
variables, one comprised of Process and
Information strategies (P&IS) the other
consisting of Market Strategy (MS). Both
independent variables were significant and
explained 46.5 percent of the variance in
LCE. The authors concluded that process,
market, and information strategies
contribute to LCE. Recommended further
research to identify interactions among
process, market, and information strategies
and how these strategies blend to further
organizational objectives