The following day Sleek was lucky enough to catch five minutes with Lee after his catwalk debut to talk about gender, creativity and what winning the H&M Design Award means to him.
British luxury retail store Selfridges just announced they’re going to introduce a gender-neutral department to their stores in London, Manchester and Birmingham. Let’s talk about the gender fluidity that is happening in fashion right now…
I think menswear in particular is really changing, five years ago there just wasn’t so much going on. It’s growing because a lot of women started to buy menswear so the market is expanding past gender categories.
I’m also not willing to lock myself down into one category, I want to create both for both. I don’t really like the word unisex but if you create strong menswear and put it on the men’s rack, ladies will go there anyway. If you design it in a way that is wearable for both, then both customer groups will come to it
The following day Sleek was lucky enough to catch five minutes with Lee after his catwalk debut to talk about gender, creativity and what winning the H&M Design Award means to him.British luxury retail store Selfridges just announced they’re going to introduce a gender-neutral department to their stores in London, Manchester and Birmingham. Let’s talk about the gender fluidity that is happening in fashion right now…I think menswear in particular is really changing, five years ago there just wasn’t so much going on. It’s growing because a lot of women started to buy menswear so the market is expanding past gender categories.I’m also not willing to lock myself down into one category, I want to create both for both. I don’t really like the word unisex but if you create strong menswear and put it on the men’s rack, ladies will go there anyway. If you design it in a way that is wearable for both, then both customer groups will come to it
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