The late 1970s and early 1980s saw a big shift in Jamaican music. As social conditions and technology in Jamaica changed, so did the music. ‘Music with a message’ began to give way to music made for the dances- dancehall, whilst the experiments of producers such as Augustus Pablo and King Tubby created the subtle, sparse genius of dub. however it is important to remember that, at least in the beginning, dub and dancehall were not separate genres to reggae, they were a development and adjustment of the sound (in radically different directions.)Output from Jamaica since has been dominated by dancehall, however authentic sounding reggae music continues to be made. Winston Mcanuff and the Sicilian Alborosie are both examples of a modern artist who has kept a strong connection with roots reggae.