• Every engineer is different; to be most effective, engineers must plan their work and they
must base their plans on their own personal data.
• To consistently improve their performance, engineers must personally use well-defined
and measured processes.
• To produce quality products, engineers must feel personally responsible for the quality of
their products. Superior products are not produced by mistake; engineers must strive to
do quality work.
• It costs less to find and fix defects earlier in a process than later.
• It is more efficient to prevent defects than to find and fix them.
• The right way is always the fastest and cheapest way to do a job.