Distribution
NoUVIR Research builds lighting systems for valuable objects and sells their products to places like museums. To win new customers, managers do full day meetings at museums that are good customers. In addition, they mail catalogs and flyers to a targeted list. Their website has proven to be a marketing time-saver, as it clearly explains in a interesting way why their products should be considered. NoUIRV targets the museum market because most large manufacturers don't take the time to develop products for what they consider to be a limited marketplace. Now the company is growing faster than the owners every imagined.