All employers want a motivated workforce. Dissatisfied or unhappy employees tend not to produce good work and will look for other jobs. To gain their commitment, BT aims to provide its employees with attractive rewards and good career prospects. It also allows flexible working arrangements. For example, almost 9,500 BT employees currently work from home. This helps some employees achieve a better work-life balance as well as saving on the costs of travelling to work. The arrangement also has benefits for BT. It helps the company attract and retain a diverse workforce. It also reduces the company’s environmental impacts as fewer employees travel to work.