Some famous brands had difficulty when they first entered certain countries. for example, in peru, the most popular soft drink was and still is inca kola. coca in the past, most ethnic foods were just local. nowadays with globalization, ethnic foods are also becoming popular everywhere. pizza is originally from italy, but today it is part of the american menu. there are about 69,000 pizzerias in the u.s., and the number is growing. chinese food is found in every food court around the world. and one of the most popular foods in germany is not sausages and kraut (cabbage), but turkish kebab.