THE BIG DRIVERS OF CHANGE
•Globalization: in 2014—just last year—9 billion devices were connected to the Internet. In 2020, that number will soar to 50 billion.
•The Data Explosion: 90% of the world’s data was created in just the past 2years; and by 2020, the volume of data we have will
increase by 50X—not 50%, but 50X.
•Mobility: 87% of the world’s population use mobile devices—that’s about 6 billion people. And the volume of mobile data they’re
creating is growing at a compound annual rate of 78%.
•The Rise of Social Business: consumers today are clearly expecting and demanding better and more-fulfilling customer
experiences as they’re more willing to share negative experiences on social nets, more willing to let a bad experience end a
commercial relationship, and even more willing to pay significantly more for great experiences.
•Modernize to Survive: Companies today are still running lots and lots of 20-year-old legacy systems, but those systems don’t stand
a chance against the relentless rigors of today’s high-volume, high-velocity, and high-variety business transactions. And on top of that
they’re also supposed to be able to handle analytics?
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