Reservation statistics
Analyse revenue, room nights, pace and lead-time patterns
Use market code segmentation to identify your business mix
Monitor cancellations and no-shows for trends and exceptions
Financial statistics
Gain insight into your guest and group spending patterns
Compare final spend to forecasted revenues
Identify profitable guests and groups
Future reservations
Identify properties at risk with low bookings
Compare current reservation levels against same time last year
Improve forecast accuracy
Group statistics
Analyse booking production patterns as part of goal, forecasting and pace analysis
Understand sales manager and hotel forecast accuracy
Identify groups that have high private spending behaviour
Build sales funnel through status conversion analysis
Catering statistics
Compare current projections to same time last year
Analyse production and forecast by revenue type
Include catering behaviour as part of total group analysis
Guests and members
Increase guest loyalty by identifying and understanding their behaviour
Identify and market to your top guests
Company statistics
Negotiate contracts knowing the revenue generated by each company
Identify the top companies across all properties
Identify second-tier, regionally important companies
Marketing statistics
Monitor your marketing campaigns from start to finish
Track response and total revenue generated by offers
Concentrate campaigns on likely target markets
CRO statistics
Receive up-to-date reservation booking information
Identify your best and worst booked hotels for the day and month
Channel statistics
Analyse where your reservation bookings originate
Identify which channels are most productive
Flag channels that consume resources but do not produce
CRO statistics