outcomes. Three process measures were
tracked—the importance of project goals,
member satisfaction and project implementation
(Table 1).
•Importance of project goals. To build consensus
on and to set priorities for changes
outlined in the project action plan, community
members involved in the initiative
completed a paper-and-pencil survey
about the project goals.15 Those surveyed
were community members who had participated
in project activities or who had
served on the project board or a committee,
and individuals who project staff wanted
to keep informed or who were supportive
of the project’s goals. The survey
listed the potential community and systems
changes to be sought by the project.
Members were asked to rate the importance
of each proposed change as it related
to the mission of the initiative—reducing
adolescent pregnancy. A five-point
Likert scale (with one representing “very
unimportant” and five “very important”)
was used to rate each proposed change.
•Community member satisfaction. Researchers
used a mailed member satisfaction
survey to assess community members’satisfaction
with the development
and functioning of the projects.16 The survey
contained specific questions related
to the day-to-day functioning of the project,
including leadership, planning, services,
community involvement and
progress toward accomplishing project
goals. Community members rated their
satisfaction using a five-point Likert scale
(with one representing “very unsatisfied”
and five “very satisfied”).
•Project implementation. Several measures
were associated with project implementation
and replication, including community
actions, media coverage, services
provided, community health education,
sexuality education provided to students
and teachers, and resources generated. A
monitoring and feedback system was
used to track these measures.17 Project staff
reported events and services to evaluators
on monthly log forms, which were then
coded and summarized. Evaluators clarified
log entries by conducting semistructured
interviews with project staff.
Archival records, such as meeting minutes
and newspaper articles, were also used to
help verify log entries. For 95% of instances
of community services and
changes, there was an interobserver agreement
of 91.4% (Kappa = .893).
We also measured three intermediate
outcomes of the initiative—community
change, the importance of intermediate
outcomes and critical events.
•Community change. Community and systems
changes (new or modified programs,
policies or practices that were consistent
with the mission) were tracked to assess
implementation of interventions that
might reduce the risk of adolescent pregnancy.
Project staff completed and sent
monthly event logs to evaluators.18 Evaluators
coded log entries and summarized
and graphed the data. Semistructured interviews
and archival records (e.g., meeting
minutes) were used to clarify and verify
information reported in the logs.
•Importance of intermediate outcomes. Community
members and experts in the field
of teenage pregnancy used a paper-andpencil
survey of outcomes to assess the importance
of community changes facilitated
by the project.19 Evaluators created a
survey listing each community change that
had been measured using the monitoring
system. Respondents rated the importance
of each community change in reducing the
risk for adolescent pregnancy.
outcomes. Three process measures weretracked—the importance of project goals,member satisfaction and project implementation(Table 1).•Importance of project goals. To build consensuson and to set priorities for changesoutlined in the project action plan, communitymembers involved in the initiativecompleted a paper-and-pencil surveyabout the project goals.15 Those surveyedwere community members who had participatedin project activities or who hadserved on the project board or a committee,and individuals who project staff wantedto keep informed or who were supportiveof the project’s goals. The surveylisted the potential community and systemschanges to be sought by the project.Members were asked to rate the importanceof each proposed change as it relatedto the mission of the initiative—reducingadolescent pregnancy. A five-pointLikert scale (with one representing “veryunimportant” and five “very important”)was used to rate each proposed change.•Community member satisfaction. Researchersused a mailed member satisfactionsurvey to assess community members’satisfactionwith the developmentand functioning of the projects.16 The surveycontained specific questions relatedto the day-to-day functioning of the project,including leadership, planning, services,community involvement andprogress toward accomplishing projectgoals. Community members rated theirsatisfaction using a five-point Likert scale(with one representing “very unsatisfied”and five “very satisfied”).•Project implementation. Several measureswere associated with project implementationand replication, including communityactions, media coverage, servicesprovided, community health education,sexuality education provided to studentsand teachers, and resources generated. Amonitoring and feedback system wasused to track these measures.17 Project staffreported events and services to evaluatorson monthly log forms, which were thencoded and summarized. Evaluators clarifiedlog entries by conducting semistructuredinterviews with project staff.Archival records, such as meeting minutesand newspaper articles, were also used tohelp verify log entries. For 95% of instancesof community services andchanges, there was an interobserver agreementof 91.4% (Kappa = .893).We also measured three intermediateoutcomes of the initiative—communitychange, the importance of intermediateoutcomes and critical events.•Community change. Community and systemschanges (new or modified programs,policies or practices that were consistentwith the mission) were tracked to assessimplementation of interventions thatmight reduce the risk of adolescent pregnancy.Project staff completed and sentmonthly event logs to evaluators.18 Evaluatorscoded log entries and summarizedand graphed the data. Semistructured interviewsand archival records (e.g., meetingminutes) were used to clarify and verify
information reported in the logs.
•Importance of intermediate outcomes. Community
members and experts in the field
of teenage pregnancy used a paper-andpencil
survey of outcomes to assess the importance
of community changes facilitated
by the project.19 Evaluators created a
survey listing each community change that
had been measured using the monitoring
system. Respondents rated the importance
of each community change in reducing the
risk for adolescent pregnancy.
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