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5. Strategic climate and energy (Energy and Climate Change Strategy).
In 2552, Nike has initiated the establishment of the partnership between the manufacturer of consumer goods, which is called Business for Innovative Climate and Energy Policy (BICEP) to support the preparation of the climate and energy legislation in the United States. Which will lead to the creation of new technologies and reducing carbon.
In addition, in 2551, Nike has launched a footwear energy efficiency program with five contract manufacturers 5 the commitment of Nike on the project has generated excellent results, ie factories participating can. reduce GHG emissions by 6%, although the plant will produce a 9% increase them.
Nike is committed to conducting business. With regard to social responsibility. And to reduce unnecessary waste has initiated Nike Reuse-A-Shoe project was in England at the end of 2004.
By Nike will be collecting old athletic shoes (any brand) from the old shoe store across England. Then processed into granules recycled material called Nike Grind.
Nike Grind material, which will be used as part of the surface which Playtop playground surface, playground consisting of Playtop Black Nike Grind materials are recycled. Amount equal to up to 92%.