Editorials reflect the views of the owners, managers or board of directors of media companies.
Editorials of major papers are often viewed by readers in terms of their positioning as right
(conservative), centre (liberal), or left (socialist) on the political spectrum. Furthermore, editorials
usually do not shy from controversy, in the hope of not only presenting the issues to the reading public,
but also of drawing response from the public and attracting new readership in the competitive
marketplace.