A STORY WORTH TELLING
Your hotel needs to have something unique, refreshing or innovative. Your hotel needs to have a story to it which people like, and think worthwhile to share with their friends. Good service is at the basics of all of everything, this you have to get 10% right. Being remarkable ( = worth making a remark about) is not that hard either if you think of it. How about handing out an ice cream at check-in during the warm summer days? Or invite all hotel guests to a delicious fresh French roast coffee when they arrive at the hotel.