What Is Human-Centered Design?
INSPIRATION IDEATION IMPLEMENTATION
Human-centered design is a creative approach to
problem solving and the backbone of our work at
IDEO.org. It’s a process that starts with the people
you’re designing for and ends with new solutions
that are tailor-made to suit their needs. Humancentered
design is all about building a deep empathy
with the people you’re designing for; generating
tons of ideas; building a bunch of prototypes;
sharing what you’ve made with the people you’re
designing for; and eventually putting your innovative
new solution out in the world.