The brand that I chose is Sunslik. At the first, I will explain about Sunslik’s background. Sunslik is a hair care brand that that primarily aimed at women, product by the Unilever group. Sunsilk is Unilever’s leading hair care brand, and ranks as one of the Anglo-Dutch conglomerate's “billion dollar brands". Sunsilk shampoos, conditioners and other hair care products are sold in 69 countries worldwide. Sunsilk is sold under a variety of different names in markets around the world including Elidor, Seda and Sedal. The brand is strongest in Asia, Latin America and the Middle East and is the number one hair care brand in India, Brazil, Argentina, Bolivia, Sri Lanka and Thailand.
Second, the reason that I chose Sunslik brand because this brand is hair care products along with Thai women for 40 years and is a brand that has been the most popular. I think the Sunslik’s marketing is very interesting to learn because this brand not only making advertising credible, product highlights Sunsilk is also a versatile recipe that can resolve the problems of women Thailand at the point. Finally, it also has a comprehensive suite of products to choose from, shampoo, hair treatment and hair sliky oil.