Most franchise programs provide the franchise with the developed expertise of the franchisor. This occurs both in the business being franchised and in some of the areas of common support services described later. At its best, this expertise will provide the franchise investor with a roadmap forgetting the franchised business up and running. This will help the investor avoid many of the trial-and-error mistakes that an independent, small business operator might otherwise commit due to the learning curve associated with staring up a new business.