Dentsu Ad serving program was built up to use for online banner set up. It can help our company saving the cost and increase more company revenue over 50% than using outsource ad serving such as Sizmek.
Moreover, we can generate script to track all data which very useful for online media planners & buyers to keep an eyes on client’s campaign, also having data in hand to create a fast response to support client’s inquiries and generate campaign report which is very easy to analyse and understand. Furthermore, our ad serving also support various programming design types over outsources that can be shorten working process of online banner programming. Our performed ad serving can serve a huge Impression at least 5 - 10 million Impression per day and we are working on this serving to make it better and bigger to support our DAN.