In this article, I explain and recommend the
use of an “art and science” approach to sustainability
to help ensure that sustainability initiatives deliver
both environmental and business benefits, and I
highlight the important role of Human Resource
(HR) specialists in this process. Although many
functional areas of an organization are often involved
in developing and implementing sustainability
initiatives, HR specialists are uniquely placed to
make a major contribution in this area due to the
important people-related dimension of this type of
initiative, as well as the range of art and science
skills typically associated with the HR function
itself. I outline some specific areas in which HR
professionals can contribute to the achievement of
sustainable business, and conclude by reflecting
on progress and limitations in this area to date, and the ways in which this professional group should
position itself for a more central role as sustainability
advocates and experts.