Herein lies the dilemma and contradiction of the capitalist system. The goal of the campaign is an economic one to reduce our trade deficit with no regard for conservation of natural resources. The energy crisis and it cannot be called otherwise will continue to be with us and worsen as time goes by as long as people are encouraged to lead a decadent and wasteful lifestyle. Eventually, other crises having to do with other natural resources, water and forests among them, will follow. In the end the current lifestyle cannot be sustained no matter how hard scientists try to find new sources of energy. The only way to achieve sustainable way of life is to use natural resources within to the capacity that nature provides for us.