These restrictions and the challenges they present stem from the law under consideration
rather than CAP or BCAP policy. The prohibitions are already decided and this
consultation cannot invite views on the extent or proportionality of the advertising
prohibitions. Rather CAP and BCAP are exploring only how to reflect the law in their
own Codes and guidance in an optimal way. The Committee consider that the
advertising self-regulatory system should remain both the established means of
enforcement in this sector and at the forefront of providing advice and training to industry